Authentic Brands enjoy competitive advantage through the loyal support and advocacy of their customers, employees, board members and communities. Working closely with your bank marketing team, Image 4 helps discover and develop your Brand essence so your Brand can be presented with authenticity. Apps and the web are the new front porch to your institution. Successful institutions can begin conversations and transactions on-line, and seamlessly transfer them to the Branch channel if and when necessary (and vice versa). Bank marketing best-practices include a consistent brand message between these channels. Optimizing Bank and Credit Union marketing will deliver omni-channel integrated interactions in which Brand, experience design, and the quality of the interaction—whether physical or digital—create passionate customer advocates. Image 4 helps you create, refine, and communicate your Brand powerfully, connect with customers where they are, and deliver high-value services easily and seamlessly. Image 4 has been developing award-winning Customer Experiences in banking, both on-line and in-branch, for more than 25 years. We help you create not just Customers, but Brand Advocates.
Bank Marketing that Improves the Customer Experience in Banking
Consistent and Authentic Financial Services Marketing
Omni-Channel Bank Marketing: Unifying the Customer Journey Across the Virtual and Real Worlds
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View our award-winning financial services marketing work in our credit union and bank interior design portfolio.