Mamava, a start-up that sells “nursing pods” for offices and public spaces, is an example of a company building a movement on top of a brand. More than just a practical solution to the challenge of nursing in public, Mamava’s aim is to “transform the culture of breastfeeding”. Learn the four ways Mamava is successfully building a movement around their products, and how to apply these takeaways to any business.
How to make something old new all over again? In Ohio, Frisch’s Big Boy is making headlines with the reopening of its original restaurant and a corporate museum. Updates like warmer colors with new flooring, lighting, fixtures, artwork and a welcome wall amid familiar elements welcomes lingering and nostalgia.
How many times have you had digital collateral created only to notice that your logo or another critical color was off? In the exhibit and architectural industry, color matching and color fidelity are of critical importance, but often lack the structured approach that is applied to the other, more controllable aspects of production.
Each day, more than 10,000 individuals hit the age of 65. These baby boomers are redefining the face of senior living and health care. How can owners and project managers better identify appropriate, senior-friendly designs that will ensure hospital settings are primed for baby boomers’ arrival?
In a building, you can’t click “back”. Human experience of a physical space will never mimic how we interact with a web page. In a pop-up store, trade show booth, bank, or corporate museum, there’s no option to refresh, scroll, or click back. A customer’s eyes are not limited to what’s available via mouse or […]
Customer experience is no longer limited to business transactions; brand touchpoints include many types of interactions, from a conversation with a customer service rep to a company tweet, Yelp review, or blog post that lands in an inbox. Social media and the increasingly-connected environments we live in create a myriad of opportunities for brands to […]
Image 4 Experience Design assisted the team at the North East Motorsports Museum with design, fabrication, graphic production and installation of graphics throughout the 20,000sf museum dedicated to the Motorsports history of New England.
Image 4 was proud to again sponsor the New Hampshire Businesses for Social Responsibility “Sustainability Slam” event on October 20.